ZIGGY: Can I say something? I think the logo gives us a dark future vision of graphic design. I mean a corporation like OCP doesn’t really need a well-designed CI since they are the only player in the market anyway. The logo doesn’t have to appeal to the customer. I also believe OCP have an in-house cyborg taking care of all their CI and advertising. He’s fast and cheap. He doesn’t ask questions because he’s just following his prime directives.
EGON: That’s the future. We’re all going to melt into our Macs. We’ll look like Björk in that video where she was making love to her double. We’ll be shiny white design zombies producing crude logos for one and the same company.